Content and creative direction

Art direction in Pondicherry

Art direction is the visual lead on campaigns, shoots and content, deciding how each piece looks so the brand stays consistent. It is for marketing teams and founders who publish often and want one steady point of view.

Content without direction drifts. We decide what the brand looks like in a photograph, an illustration or a short film, and write it down. Your team then shoots and publishes with confidence, and every post looks like it belongs.

What's included

  • Art and photography direction for campaigns and shoots
  • Moodboards and visual references
  • Illustration
  • Video direction and editing
  • Audio branding: jingles and sonic logos
  • Social media content planning and design
  • Review of agency or freelancer work against the brand

How it runs

  1. 01

    Listen

    You share the campaign goal, audience and budget. We define the visual idea and the list of deliverables.

  2. 02

    Shape

    We create moodboards, references and shot lists. You approve the look before anyone picks up a camera.

  3. 03

    Build

    We direct the shoot, illustration or edit with your team or ours. You review work in progress at agreed points.

  4. 04

    Launch

    We deliver final assets and a short guide to the look. Your team can keep content consistent week after week.

Questions about this service

Do you provide photographers and video crews?

We direct the work and can bring in trusted photographers, illustrators and editors. Their costs are agreed with you before booking. [confirm: whether crews are contracted by the studio or the client]

Can you direct content for an ongoing social media channel?

Yes. We set the visual rules and plan a content rhythm your team can follow. [confirm: whether ongoing monthly retainers are offered]

Contact

Have a brief, or the start of one?

Tell us what you are making and when it needs to be live. A person at the studio will reply with first questions and a date for a call.

[hello@email] · [+91 00000 00000] · Pondicherry, India